Google Ads is the program or product that Google can assist you in setting up digital Ads for businesses in your preferred areas. This is a Google virtual advertising platform that was created for advertisers. It was previously known as Google AdWords until July 4, 2018.
To publish ads on this online platform, you must open a Google Ads account. You may be aware that Google is the world’s largest search engine. Google Ads, being a Google platform would undoubtedly be also the largest online advertising platform.
Although it is simple to open an account on Google for your ad campaign, it can offer you many opportunities. Multiple Google Ads accounts can be managed from one Google account/email. This article will cover everything you need to know about a Google Ads account, from how to sign up to managing a large network of ads. Continue reading to find out the final.
Google Ads: How it Works
Google is the most used online search engine and people use it to search for nearly everything. These include the What to, Where to, How to, and Why of nearly everything. People search for products and services that meet their immediate and future needs.
You can place digital ads for your product or service if you are the manufacturer or provider of the service they are looking for on Google.
When someone searches, the ads will appear. No matter what device they use to search, whether it’s desktop or mobile, a well-timed advertisement can turn a searcher into an important customer. You must pay Google as per their policy for display ads.
When they search for products or services matching yours, web users around the globe will see the ads. Your digital ads can include a short advertisement, video content or product listings.
It’s easy to sign up
Signing up for Google Ads is easy. You can start a Google Ads campaign if you have a well-designed, relevant website.
If you do not have a Google account or an email address, it is advisable to create one before you start the process. If you already have a Google account, it will not be an issue to use your Google email address.
It is important that you are ready to open an ad account on Google advertising. Google’s smart campaign will let you advertise while allowing new advertisers to experience default Google Ads.
You will invest money in advertising campaigns to promote a business, so it is important that you have a website. To begin the process, you will need an email address and a website for your business. You are now ready to go.
- Enter your email or the Google email address that you wish to use for this purpose
- Enter the URL of your Business website to which you would like to run an Ads campaign for
- Log in to your Google Account and start advertising
You can manage up to 20 Google Ads accounts with the same Google account/Google Email address/Gmail Account. You can sign in to your Google account with the same Google email address/Gmail Account and you can access all other Ad accounts for business websites.
It will surprise you to know that you don’t have to sign in even if you have multiple business Ads accounts with different Google accounts. It is simple and enjoyable to learn all about the process.
Google Ads Manager Account Advanced Control
There is a limit to how many Ads accounts one email can handle. Each of these 20 Ads accounts includes one Google advertisements manager account. There are ways to manage more accounts than these 20 Ads accounts.
Let’s say you own an advertising agency and are responsible for managing campaigns for multiple clients. This scenario could lead to more than 20 accounts that you can manage.
You can create a manager account via Google Ads. You will be able to manage as many accounts as you like from the manager account.
You can also manage the manager accounts of other people. This includes deleting existing ad accounts and adding new ones. Learn more about the incredible facilities offered by a manager account in Google Ads.
Is the business worth a Google Ads account venture?
It is obvious that you will need to create an account on Google Ads homepage in order to promote your business. This account will not cost any money, but you can publish ads for your company by signing up.
Clicking on your ads or the test will bring people to the homepage or landing pages of your site. Publishing ads won’t make you rich, but it will lead potential customers or leads to your site.
You should create a website that is relevant to the topic or service you offer in order to convert them into customers.
Before you open an account on Google networks to publish ads, ensure that your business website is high quality and optimized with engaging, relevant content. This will convince visitors that this is the solution they are looking for. This is how you reap the potential benefits of an ad campaign.
Here are some mistakes to avoid when setting up an Ads account for Google Network
Before you can start a promotional campaign, you will need to enter your billing information. You can choose between automatic or manual payments when you work with Google ads. You will need to pay within 30 days of the last payment for the former option. Your campaign will continue to run during this period.
The manual option, on the other hand, requires that you first pay Google using a bank account or credit card. The accruing clicks will be deducted from the amount until the prepaid balance is exhausted. You should not wait for the balance to drop to zero. Otherwise, all PPC campaigns will be stopped until it is recharged.
During signup, you must choose one payment method.
Now you have a website that is relevant, user-friendly, well-built and has the chosen payment method. You are now ready to start the PPC campaign.
However, you might not see an immediate increase in your sales once the maiden campaign is launched. You will see the best results if you wait. The typical timeframe for this is 4-6 weeks.
It is easy to sign up Google Ads account. You can manage 20 accounts from one Google account. You can also opt for a managed account to improve the flexibility of your ads program.
Before you do that, make sure your website converts visitors into customers. A successful Ads account will make you an official PPC campaigner. However, a well-designed website will improve your conversion rate. I Wish You a Happy Google Ads Campaign.